The Power of Email

In this modern age of social media outlets and countless apps, it is easy to forget about the strongest way to keep in contact with your clients: email. This past year, 306.4 billion emails were sent and received, and this number is only going to increase. By 2025, this number…

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Google Trends is a powerful tool for non-profits

Understanding the volunteer, donor and client base is very important to the long term viability of any non-profit organization. The best time to be paying attention to your volunteers and donors is when they are paying attention to you. Google Trends can help illuminate those times. Google Trends works by…

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